True Confessions Of A Marketing Intern

It has been over a year since I first paid for it. I haven’t been able to quit very long ever since. There’s just something about it, knowing that there are 11 million other people doing it too, makes me feel better.


But what is it about Blizzards World of Warcraft that makes it SO addictive. I have a few theory’s but as an addict who has quit (and then come back), no single answer will do.

For many teens (and adults), fitting in is a problem; in World of Warcraft, you find millions of people, who don’t know who you are, so they cant judge you, it makes it easy to get caught up in the hype and stay there for a long time.

You can make friends who you can talk to (via text or voice) and play with on a casual come and go basis. Everyone is very friendly and open to helping others, so you can always find a friend or someone to do that crazy dungeon with. And if your not into making friends, you can play solo for hours and hours on end without ever needing to speak to another human.

World of Warcraft is portable. It’s runnable from the folder that it is originally installed to on your computer and because its specific to your online account, you can copy the folder onto your flash drive and take it and play anywhere.

$15 a month is cheap entertainment for parents who don’t want their children out on the streets, its cheap for students working part time jobs, and its really cheap for everyone else (even the unemployed). Knowing that there is a place that you can go (without leaving your home) where people don’t judge you, are friendly, always online and always happy to help, is defiantly a place where many people want to be. I believe that these are a few of the reasons why so many people have come to play World of Warcraft.

Tags: Addictive games, alex walsh, apwalsh.com, virtual world, Virtual Worlds, World of Warcraft, world of warcraft addiction, WoW, wow addiction

This entry was posted on Tuesday, April 28th, 2009 at 10:29 am and is filed under Virtual Worlds, WoW - World of Warcraft, World of Warcraft. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.